WHERE
Seattle, Washington
WHEN
Sunday, August 4th 2024 –
Tuesday, August 6th 2024
VISIT
About CEMA Summit 2024
Get ready to experience the perfect blend of strategy, purpose, and play against the backdrop of the vibrant city of Seattle at CEMA Summit 2024. As the premier event in event marketing and management, CEMA Summit brings together visionaries, industry leaders, and innovators for an extraordinary journey of discovery and growth.
Why Attend CEMA Summit 2024
Join us as we explore the intersection of strategy, purpose, and play, and discover how this balanced approach can elevate your events to new heights, all while soaking in the dynamic atmosphere of Seattle. Whether you're a seasoned professional or new to the industry, CEMA Summit offers invaluable insights, actionable strategies, and unparalleled networking opportunities.
What to Expect
Experience thought-provoking keynotes, engaging panel discussions, hands-on workshops, and interactive sessions led by experts at the forefront of the industry—all set against the iconic backdrop of Seattle's skyline and vibrant culture. Dive deep into the four content pillars of CEMA Summit 2024: Synergy by Design, Innovative Playfulness, and Purpose-Driven Leadership, as you immerse yourself in the unique energy of the Emerald City.
Who Should Attend
CEMA Summit 2024 is perfect for event marketers, planners, managers, agencies, suppliers, and anyone passionate about creating exceptional experiences. Whether you're seeking inspiration, practical strategies, or new connections, CEMA Summit offers something for everyone—all enhanced by the dynamic energy and unique culture of Seattle.
Registration Rates
*Final price to include credit card fees.
*For new CEMA members only. Please allow up to 5 business days for your new member benefits to update. Additional discounts not applicable.
Save with Our Travel Partners
Southwest Airlines
Southwest Airlines is pleased to offer CEMA Summit 2024 attendees discounted fares. To utilize the discount, book via SWABIZ® using this link. Discount valid for travel 8/2/2024 to 8/9/2024.
CONTENT PILLARS
Balanced Brilliance
INFUSING STRATEGY WITH PURPOSE AND PLAY
Synergy by Design
Delve into sessions exploring the significance of mindfulness in corporate strategy, emphasizing techniques to cultivate awareness, focus, and intentionality in decision-making processes. Address how incorporating mindfulness practices can enhance leadership effectiveness and promote a balanced approach to strategic planning.
Innovative Playfulness
Showcase innovative approaches to infusing playfulness into corporate environments to stimulate creativity and foster innovation. From gamification strategies to interactive workshops, delve into how incorporating elements of play can unlock new perspectives, inspire collaboration, and drive organizational success.
Purpose-Driven Leadership
Highlight the importance of aligning corporate strategy with a sense of purpose and social responsibility. Feature keynote speakers and panel discussions on ethical leadership, sustainable business practices, and leveraging corporate influence for positive societal impact. Explore how purpose-driven initiatives can not only drive business results but also cultivate a culture of engagement and fulfillment among employees.
Join Us at CEMA Summit 2024
Don't miss this opportunity to be part of a transformative experience that will shape the future of events against the backdrop of one of America's most vibrant cities. Reserve your spot today and discover how to infuse your events with balanced brilliance in Seattle at CEMA Summit 2024.
PCMA EVENT LEADERSHIP INSTITUTE (ELI)
Certificate Courses
PRE-EVENT LIVE TRAINING
How to Become a DEI Champion for Your Events
DAY: Sunday, August 4
TIME: 10:00 a.m. – 6:00 p.m.
INSTRUCTOR: Zoe Moore
PRICE: $495 | CAPACITY:40
Join us for an engaging and transformative training session designed to equip event professionals with the knowledge, skills, and strategies needed to champion diversity, equity, and inclusion (DEI) within the dynamic world of events. In this immersive learning experience, participants will delve into the multifaceted realm of DEI, exploring its historical context, terminology, and practical applications.
Participants will go on an insightful journey through interactive sessions, thought-provoking discussions, and hands-on activities. The carefully curated agenda is structured to provide a holistic understanding of DEI and its integration into various aspects of event planning and execution.
Start your journey at CEMA Summit and apply the full amount to continue your learning experience with ELI for the Event DEI Strategist Certificate through a private cohort with the instructor.
Key Themes:
- Self & Social Awareness: Understand the evolution of DEI as an industry and explore essential terminology. Reflect on personal biases, develop emotional intelligence, and foster an inclusive mindset to promote equitable event experiences.
- What Gets Measured Gets Managed: Delve into the business case for diversity and learn to measure the impact of DEI initiatives. Develop assessments, frameworks, and strategic action plans to align with DEI goals.
- Strategically Committed: Navigate the intricate landscape of DEI considerations in hiring practices, event design, and supplier diversity. Gain practical insights into making equitable choices at every step.
A Guide to Designing & Executing an Event Accessibility Strategy
DAY: Sunday, August 4
TIME: 12:00 p.m. – 4:00 p.m.
INSTRUCTOR: Joshua Klipp, CASp
PRICE: $295 | CAPACITY: 40
Join us for an immersive and comprehensive workshop on Event Accessibility, where Joshua Klipp, CASp will delve into the essential strategies to create events that are truly inclusive and welcoming to every individual, regardless of their abilities. In this transformative program, you will gain the knowledge and skills needed to develop a commonsense approach to event accessibility.
Key Themes:
- Inclusive Event Design: Explore the principles of inclusive event design, understanding how to create environments that cater to diverse needs and abilities.
- Legal and Ethical Considerations: Navigate the legal landscape of event accessibility and learn about ethical considerations that will empower you to make informed decisions in your event planning.
- Universal Design Principles: Discover the power of universal design principles and how they can be applied to various aspects of event planning, ensuring a seamless experience for all attendees.
- Technology Integration: Explore the latest technologies that enhance accessibility, from assistive devices to virtual solutions, and learn how to integrate them seamlessly into your event.
- Communication and Marketing Strategies: Develop effective communication and marketing strategies to promote your event as inclusive and accessible, reaching a broader audience and enhancing your event’s reputation. 2
PRE- & POST-EVENT LIVE TRAINING
Enhancing Events with AI & How to Hack the Adoption Curve
DAYS: Sunday, August 4 and Wednesday, August 7
TIME: 9:00 a.m. – 12:00 p.m.
INSTRUCTOR: Nick Borelli
PRICE: $295 | CAPACITY: 40
Transform from AI-curious to AI-savvy in just 3 hours with our exclusive training session explicitly crafted for event professionals. Delve into the fascinating world of AI, unlocking its potential and discovering how it can revolutionize the event landscape. From understanding AI fundamentals to exploring its practical applications in every phase of event planning, you’ll gain invaluable insights to enhance efficiency and elevate experiences. Through hands-on activities, you’ll actively engage with AI technologies, empowering you to seamlessly integrate them into your event strategies. Prepare to be inspired and equipped to champion AI adoption within your organization and be a catalyst for positive change and innovation like never before.
This course is for:
- Emerging and experienced meeting and events professionals interested in experimenting with new technology
- Business event professionals who want to learn how AI tools can streamline operations and save time during the event planning process
Learning Objectives:
- Explore the intricacies of AI, delving into its workings and assessing its current maturity level, all while navigating the ethical, legal, and privacy considerations that come with its adoption.
- Embrace design thinking methodologies infused with AI to unlock new realms of possibility, propelling you toward ambitious goals with unparalleled depth and innovation.
- Discover real-world examples of AI applications across event strategy, planning, engagement, and data analysis, immersing yourself in hands-on demonstrations of tools that will revolutionize your work.
- Embark on a transformative hands-on learning journey, tackle an AI adoption challenge in teams, and bridge the gap between theory and practice as you craft your first AI-driven event strategy experience.
After CEMA Summit, continue your learning journey with the full-length Enhancing Events with AI Certificate course. Registered post-conference participants will receive a $295 voucher to use towards the course.
Mastering Stakeholder Engagement: Building Trust, Influence, and Effective Communication in Event Management
DAYS: Sunday, August 4 and Wednesday, August 7
TIME: 1:00 a.m. – 4:00 p.m.
INSTRUCTOR: Tammy Moore
PRICE: $295 | CAPACITY: 40
This engaging workshop is tailored for event marketers, planners, and industry professionals focused on enhancing their stakeholder relationship skills within the context of event management. It emphasizes the importance of building strong, trust-based relationships with stakeholders, wielding influence effectively, and navigating the challenges posed by difficult stakeholders. Through a combination of theory and practical exercises, participants will explore the dynamics of stakeholder relationships, the role of trust and influence, and the critical function of program and project management in ensuring clear, effective communication.
Participants will gain insights into identifying and mapping stakeholders, understanding their needs and expectations, and the significance of these relationships to the event’s success. The workshop will provide strategies for building and maintaining trust with stakeholders at all levels, utilizing influence to achieve mutual goals and techniques for engaging difficult stakeholders constructively. Furthermore, this program will highlight how effective program and project management practices can serve as a foundation for transparent communication, aligning stakeholder expectations with event objectives.
Learning Objectives:
- Build Trust and Influence with Stakeholders: Develop effective strategies for creating and maintaining trust and learn how to use influence to align stakeholder interests with event goals.
- Navigate Challenges with Difficult Stakeholders: Gain insights into identifying and engaging difficult stakeholders, transforming potential conflicts into collaborative opportunities.
- Enhance Communication through Effective Management: Explore how project and program management techniques can facilitate clear, effective communication, ensuring stakeholders are aligned and informed.
- Align Stakeholder Expectations with Strategic Event Objectives: Implement project management principles to seamlessly integrate stakeholder expectations into the planning and execution of successful events.
This workshop offers a deep dive into the art and science of stakeholder engagement, focusing on trust-building, influence, and effective communication. Participants will leave with a toolkit of strategies and insights to enhance their stakeholder relationships and ensure the success of their events through collaborative and aligned efforts.
Thank You to Our In-Kind Sponsors
