Debbie Brewer, CMP, is Vice President of Global Events at ServiceNow, with more than a decade leading high-profile portfolios, budgets, and strategy worldwide. She blends strategic acumen with creative vision to design memorable programs from intimate executive gatherings to multi-thousand-attendee conferences. Brewer oversees end-to-end planning, production, and execution, synthesising data and stakeholder input while directing large distributed teams. Her remit spans conferences, tradeshows, seminars, C-level experiences, high-touch hospitality, and global road tours, all geared to maximize ROI and measurable outcomes. Core strengths include contract negotiation, agency and vendor management, program operations, event marketing, exhibit and sponsorship sales, budget stewardship, and team leadership with a strong coaching ethos.
Corporate Event Marketing Association