May CEMA Connects

May CEMA Connects — Channels and Choices

This month Naomi discussed “Experience Profiles” on who your audience is, what they value and care about, and why they want to attend your event. The group discussed how you use that knowledge to design a content plan around what you need to communicate for maximum engagement and effectiveness.

Use the QR code above to take the quiz yourself. For more highlights of this highly informative conversation click here.