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March 2020

As a Marketing Director at ServiceNow, Ashely King is responsible for the planning and execution of top-tier tradeshows and C-level events to drive pipeline, awareness and thought leadership. Her core objective is lead generation and curating customer experiences across AMS events. With 20+ years of experience, Ashely’s strategic mindset and passion for the event industry is often quoted as infectious, and it is her hope to continue infusing this mindset and passion into every event and leadership engagement. Prior to ServiceNow, she worked at Veritas, Symantec, BEA Systems and as a third party meeting planner.

Ashely is based in Atlanta, Georgia (and is an Atlanta-native). However, she spent a few years of her career in Silicon Valley in the early 2000s. She is married, a mom to three children (five, three and seven months) and a stepmom to a nine-year-old. She is often appreciative of planner DNA when managing her busy and chaotic household.

CEMA has been an integral part of Ashely’s career growth and she is thankful for her 10+ year involvement, including her former Board Member role.