Experiential Marketing Strategist. Virtual Event Specialist., CMP
Melissa Biele-Bousset, CMP has over 20 years of experience travelling the world and zooming virtually into your home to create awesome experiential events for high-tech companies in Silicon Valley. Has she ever told you the story about the event she did for female executives that came with a customized pair of shoes? If not, that event was not only a personal favorite, but generated $500K in pipeline for her company. Melissa prides herself on bringing the most innovative and experiential event concepts to the table while also working with clients to fit those ideas to revenue generating outcomes like worldwide sales pipeline development and brand awareness. Her business savvy is complimented by a solid ability to collaborate and gain respect across organizational boundaries with a deep understanding of the high-tech industry. Melissa has worked at companies from Aster Data, Teradata, Vendavo, Couchbase, Duetto, Instart and the highlight of her career, ThoughtSpot. She has consulted with Maxim Interactive, Norwest Venture Partners, H2O, Imply & Dataiku. Her data & results driven approach has allowed her to take her place among marketing leadership. She is a certified CMP and is passionate about educating the next generation of event professionals seeking professional certificates in meetings and events programs.