CEMA @ Indy Grand Prix


May 11-12, 2017

All we can say is WOW! That was an incredible once-in-a-lifetime experience to go behind the scenes of the INDYCAR Grand Prix and get insights on how they’ve created attendee experiences above and beyond the extraordinary. We think we have large events to manage?  How about an event with 350,000 attendees?  In a SINGLE day.  Allison Melangton and her executive team shared their success stories and challenges as they manage 7,000 employees, over 100 suites, covering 1,000 acres during their “other” event, the Indy 500!!  The Visit INDY team crafted their story of partnership with the Indianapolis Motor Speedway and how as a team, makes the month of May a spectacular customer experience.   We toured on foot and on bicycle, city-wide activations.  The dinner with Mario Andretti was unforgettable.  Thank you to Leonard Hoops and Susie Townsend for making this dream come true for us!